Store Comparison

As of June 30, 2025 (updates weekly),
Data below is worldwide.

iOS App Store

5,208,656 Apps

Apps		82.1%	Games		17.9%
Free		89.1%	Free		86.0%

Total Submissions

655

Apr

679

May

614

Jun

143

+28.8%

Last Week

20.4

Avg. per Day

Submission Comparison (Games vs. Non-Games)

Apr		May		Jun
Apps	Games	Apps	Games	Apps	Games
94.8%	5.2%	91.9%	8.1%	93.5%	6.5%

Top Categories (Last Week)

Most Downloaded			$ Highest Grossing			Most New Apps/Week
1	Utilities	73M	1	Entertainment	$130M	1	Business	30
2	Shopping	65M	2	Medical	$78M	2	Health & Fitness	15
3	Entertainment	64M	3	Photo & Video	$68M	3	Lifestyle	12
4	Productivity	62M	4	Action	$61M	4	Utilities	10
5	Finance	58M	5	Role Playing	$55M	5	Productivity	9
6	Lifestyle	51M	6	Strategy	$51M	6	Social Networking	8
7	Travel	50M	7	Puzzle	$46M	7	Education	7
8	Photo & Video	46M	8	Social Networking	$43M	8	Travel	6
9	Social Networking	46M	9	Graphics & Design	$42M	9	Music	6
10	Business	33M	10	Casual	$38M	10	Food & Drink	5
11	Food & Drink	31M	11	Music	$38M	11	Finance	5
12	Health & Fitness	21M	12	Card	$38M	12	Entertainment	5
13	Music	19M	13	Productivity	$37M	13	Navigation	4
14	Education	18M	14	Adventure	$34M	14	Medical	4
15	Puzzle	16M	15	Simulation	$30M	15	Shopping	2
16	Casual	14M	16	Books	$28M	16	Puzzle	2
17	Navigation	14M	17	Lifestyle	$26M	17	Role Playing	2
18	Action	12M	18	Utilities	$21M	18	Sports	2
19	Sports	10M	19	Sports	$17M	19	Reference	2
20	Simulation	9.7M	20	Health & Fitness	$17M	20	Casual	1
21	Books	9.7M	21	Business	$16M	21	Action	1
22	Strategy	8.2M	22	Trivia	$16M	22	News	1
23	Reference	7M	23	Education	$13M	23	Adventure	1
24	Adventure	6.9M	24	Reference	$12M	24	Racing	1
25	Role Playing	6.8M	25	Casino	$11M	25	Family	1
26	News	6.7M	26	Family	$11M	26	Photo & Video	1
27	Graphics & Design	6.7M	27	Food & Drink	$9.7M	27	Developer Tools	0
28	Medical	6M	28	Sports	$9.6M	28	Trivia	0
29	Card	5.2M	29	Board	$9.1M	29	Music	0
30	Board	4M	30	Developer Tools	$7.9M	30	Dice	0
31	Weather	3.4M	31	News	$7.3M	31	Strategy	0
32	Sports	3.3M	32	Weather	$6.9M	32	Weather	0
33	Family	3.1M	33	Navigation	$3.9M	33	Books	0
34	Word	2.5M	34	Music	$2.9M	34	Word	0
35	Developer Tools	2.3M	35	Finance	$2.8M	35	Board	0
36	Racing	2.1M	36	Travel	$2.2M	36	Graphics & Design	0
37	Casino	1.2M	37	Racing	$2.1M	37	Sports	0
38	Trivia	890K	38	Shopping	$2.1M	38	Card	0
39	Music	700K	39	Word	$1.6M	39	Educational	0
40	Catalogs	8.8K	40	Catalogs	$240K	40	Catalogs	0
41	Educational	270	41	Educational	$43K	41	Simulation	0
42	Dice	0	42	Dice	$0	42	Casino	0
Show (5) more categories…

2,481,830 Publishers

Avg. # of Apps per Publisher: 2.1

New Publishers Added

758

Apr

636

May

583

Jun

166

+16.1%

Last Week

23.7

Avg. per Day

Google Play

10,795,421 Apps

Apps		84.0%	Games		16.0%
Free		96.3%	Free		95.8%

Total Submissions

58.4K

Apr

63.5K

May

60.3K

Jun

14,086

+2.6%

Last Week

2,012.3

Avg. per Day

Submission Comparison (Games vs. Non-Games)

Apr		May		Jun
Apps	Games	Apps	Games	Apps	Games
82.2%	17.8%	81.2%	18.8%	80.4%	19.6%

Top Categories (Last Week)

Most Downloaded			$ Highest Grossing			Most New Apps/Week
1	Tools	170M	1	Role Playing	$42M	1	Tools	1.2K
2	Social	150M	2	Strategy	$42M	2	Education	1.1K
3	Entertainment	150M	3	Productivity	$32M	3	Business	1K
4	Finance	140M	4	Entertainment	$32M	4	Casual	840
5	Productivity	130M	5	Adventure	$29M	5	Food & Drink	730
6	Shopping	120M	6	Puzzle	$27M	6	Lifestyle	690
7	Communication	120M	7	Casual	$27M	7	Productivity	690
8	Casual	110M	8	Social	$23M	8	Entertainment	690
9	Simulation	95M	9	Action	$21M	9	Finance	620
10	Action	84M	10	Casino	$16M	10	Shopping	580
11	Video Players & Editors	80M	11	Card	$16M	11	Health & Fitness	570
12	Puzzle	79M	12	Comics	$14M	12	Puzzle	460
13	Arcade	75M	13	Simulation	$13M	13	Music & Audio	430
14	Music & Audio	61M	14	Dating	$13M	14	Travel & Local	420
15	Food & Drink	60M	15	Video Players & Editors	$12M	15	Personalization	350
16	Photography	47M	16	Sports	$9.1M	16	Communication	280
17	Racing	47M	17	Music & Audio	$8.7M	17	Arcade	270
18	Medical	46M	18	Board	$7.7M	18	Sports	260
19	Lifestyle	45M	19	Communication	$7.6M	19	Social	230
20	Education	44M	20	Shopping	$5.1M	20	Maps & Navigation	190
21	Events	44M	21	Books & Reference	$5M	21	Auto & Vehicles	180
22	Auto & Vehicles	41M	22	Education	$4.1M	22	Casino	170
23	Libraries & Demo	40M	23	Sports	$4.1M	23	Books & Reference	170
24	Maps & Navigation	39M	24	Health & Fitness	$3.9M	24	Medical	160
25	Business	37M	25	Tools	$3.4M	25	Events	150
26	Adventure	36M	26	Lifestyle	$3.4M	26	Simulation	140
27	Sports	36M	27	Arcade	$2.8M	27	Action	130
28	Travel & Local	36M	28	Business	$2.8M	28	Educational	120
29	Board	34M	29	Photography	$2.6M	29	Photography	110
30	Word	32M	30	Racing	$2.2M	30	House & Home	100
31	Music	32M	31	Auto & Vehicles	$2.2M	31	Art & Design	100
32	Personalization	31M	32	Parenting	$2M	32	Strategy	100
33	Art & Design	30M	33	Music	$2M	33	Adventure	98
34	Strategy	30M	34	Educational	$1.7M	34	News & Magazines	84
35	Health & Fitness	29M	35	Art & Design	$1.7M	35	Role Playing	82
36	Educational	28M	36	Word	$1.5M	36	Board	72
37	News & Magazines	27M	37	Maps & Navigation	$1.5M	37	Beauty	66
38	Sports	26M	38	News & Magazines	$1.3M	38	Card	63
39	Role Playing	25M	39	Finance	$1.3M	39	Trivia	57
40	Casino	22M	40	Food & Drink	$1M	40	Video Players & Editors	55
41	Beauty	21M	41	House & Home	$890K	41	Dating	55
42	House & Home	21M	42	Travel & Local	$800K	42	Racing	43
43	Books & Reference	18M	43	Personalization	$770K	43	Word	41
44	Weather	13M	44	Events	$730K	44	Sports	33
45	Comics	13M	45	Trivia	$710K	45	Weather	23
46	Trivia	13M	46	Weather	$630K	46	Parenting	22
47	Card	13M	47	Medical	$600K	47	Libraries & Demo	15
48	Dating	12M	48	Beauty	$340K	48	Music	10
49	Parenting	9.8M	49	Libraries & Demo	$75K	49	Comics	6
50	Transportation	0	50	Transportation	$0	50	Transportation	0
Show (5) more categories…

4,172,571 Publishers

Avg. # of Apps per Publisher: 2.59

New Publishers Added

20.9K

Apr

22.4K

May

20.8K

Jun

4,828

+1.4%

Last Week

689.7

Avg. per Day